Justin Bieber Debit Card: Biebs Backs SpendSmart Card, "Baby" Singer Gives Teens Financial Advice
Justin Bieber (who recently bought a pet monkey and allegedly speeds around his Calabasas neighborhood in a Ferrari), is looking to be teach kids about financial responsibility. The "Baby" and "All Around The World" singer is the new face of SpendSmart, a pre-paid debit card aimed at high-schoolers.
The 19-year-old Canadian star just put out his first episode of a web series for SpendSmart called "Real Talk." The clips consist of Biebs doling out financial advice to his fans. The singer began the episode with a reflection on his past, when he was a broke kid making YouTube videos in his mom's house.
"I learned if you have $100 or $100 million, if you spend more than you have, you're going to go broke," the singing sensation advised in spot, which he shared with his 48 million Facebook fans.
"Managing your money is important," Bieber continues "and there's a great company that can help you do that called SpendSmart."
Bieber signed on as a spokesperson for the company in January, before his recent spate of bad press. Since then, Bieber has had lawsuits filed against him for an alleged confrontation between himself and his neighbor, canceled shows, lunged at paparazzi and passed out from exhaustion at a show in London's 02 arena.
SpendSmart hasn't had the best luck in the papers, either. The company that started under the name BillMyParents has been reamed for their maintenance fees, which are many. SpendSmart debit cards come with a $3.95 service fee and charrge $1.50 for every ATM withdrawal. If a teen soesn't use their SpendSmart debit card for 90 days, they must pay a $3 inactivity fee. The company also charges for loading the card, viewing the balance and issuing a replacement.
The only good thing I see for parents is a way to control spending," consumer trends expert Vladimir Nardin told Fox News. "Though I'm not sure that this product is the best way to teach kids."
Check out Justin Bieber hawking for SpendSmart in the video below and sound off in the comments:
What do you think? Should the "Baby" and "All Around The World" singer really be the model for financial responsibility? Would you get your kids a SpendSmart card?