Kanye West Vs. Kylie Jenner: Reality Stars Reportedly Kicking Off Cosmetics War

"Keeping Up With the Kardashians" stars Kanye West and Kylie Jenner are reportedly prepping for a cosmetics battle. The husband of Kim Kardashian is looking to launch his own cosmetics line. Rumor has it that this new business venture may put Jenner's own line in trouble.

According to TMZ, Kanye West has filed the necessary paperwork needed to build DONDA, his upcoming cosmetics line. West is not just preparing to launch make-up, he is also going to launch perfumes, and lotions. Recent reports then suggest that the rapper feels ready to face off against Kylie Jenner this time.

As fans know, Kylie Jenner is known for her cosmetics line. In fact, she will soon launch her own highlighters. The highlighters come in six shades, as confirmed by the reality star on social media. Kanye West, on the other hand, may choose to have a low-key launch.

DONDA is the name of Kanye West's late mother. Since not too many details have been disclosed about DONDA at this time, fans can only expect the cosmetics line to be big. It seems West is not allowing Kylie Jenner to be the only one who dominates the cosmetics industry.

Kanye West has always been confident about his creativity and artistry. Glamour notes that the rapper has referred to himself as the "number-one most impactful artist of our generation." While Kylie Jenner may be dominating at this time, West's entry into the industry may put the model's line in jeopardy.

On the other hand, Kylie Jenner, who happens to be the sister-in-law of Kanye West, appears to be shrugging off rumors of the cosmetic war between her and the rapper. So far, she has not spoken up about the issue. West, on the other hand, may say something soon.

Kanye West broke the Internet last year when he declared that he was broke. It seems he has "recovered" from the financial crisis. Kylie Jenner may be getting a little nervous now.