Taylor Swift's New Fragrance Commercial [VIDEO]: Harry Styles' Ex's Perfume Launch Promo Features 'Starlight' From Latest Album 'Red'
"Taylor by Taylor Swift" is the latest fragrance from the pop star of the same name and today we get to see a special promotional commercial for the perfume. This commercial features the 23-year-old singer along with some friends enjoying the new perfume in some candid moments. This scent is reportedly Swift's favorite after her other two scents, "Wonderstruck" and "Wonderstruck Enchanted."
"It's really wonderful to get to start from scratch to come up with an idea, a mood, a visual," she told E! Online on the red carpet of the 2013 Fragrance Foundation Awards. "We have a new fragrance coming out called Taylor that I'm obsessed with, and it's kind of more about just my own personality rather than a fantasy. Both are important, but I'm really excited for that."
"Her perfume is such an authentic smell," Swift's gal pal Jessica Szohr said of the new fragrance. "That's kind of all and all how Taylor is as a person, with her music. So, I'm really excited for her and I enjoy her scent as well."
On May 29, Taylor released a press release to describe her latest fragrance. Here is an excerpt:
"Taylor by Taylor Swift is a mix of a lot of things - it's sweet, it's sophisticated, it draws you in - it's really my way of translating classic, yet modern, into a perfume."
Back in June, Swift told Entertainment Tonight, "It's something I wear daily, but it's also when I go to grab something for a night out, that's what I go to. It's something I'm really proud of."
Check out the new commercial right here: