Pharrell Launches 'Billionaire Boys Club' On Spring Mobile App

It seems Pharrell is following in Beyonce's footsteps, as the multi-talented entrepreneur has just launched his Billionaire Boys Club clothing line on the mobile e-commerce app, Spring. Pharrell's Billionaire Boys Club brand and its Ice Cream line have turned into hugely successful ventures. By collaborating with Spring, Pharrell can use his massive popularity to bolster Billionaire Boys Club, and also the Billionaire Girls Club arm of his clothing business.

According to Global Grind, the collection consists of a new set of hoodies, available exclusively on the app. The hoodies come in navy or gray, and are emblazoned with either the acronym version of the brand's logo, or the name fully written out surrounded by hearts with dollar signs inside. Pharrell has been wearing the hoodies a lot lately, such as during his SNL appearance and in Future's "Move That Dope" video.

Spring is well-known for featuring secret sample sales, exclusive one-of-a-kind items and best-sellers curated by top fashion influencers and editors. With the backing of this app, Pharrell's line is sure to reach a whole new level of success.

Spring has had some of the fashion industry's top designers on board to sell their goods on its social-driven platform, including, Suno, Prabal Gurung and Band of Outsiders. The app recently partnered with Beyonce on a collaboration of clothing, which feature popular lyrics from some of her greatest hits.

Because "Yoncé" lyrics look great on sweatshirts," they created a green one that reads "Cake by the Pound," a popular lyric from Queen Bee's "Partition" hit. The goods run from $25 for a beanie to $65 for a sweatshirt.

Pharrell's line comes just in time for the cold weather and the coming holidays. Click here to download the Spring app!