Jack White Calls Lady Gaga 'All Artifice' and Her Music 'a Sound Bite', Retracts Next Day, Clarifies and Blames Media; Averts Feud with Lady Gaga

By Andrew Sullivan | Dec 06, 2012 12:52 PM EST

Rocker Jack White who had commented on Lady Gaga has clarified via "the Internet and Twitter" that media had made his comment look like a negative critique of her music when he was actually speaking of her image.

White, said the media had turned his statement into a "tabloidesque drama baiting" and said he was not speaking about her music "I never said anything about her music, or questioned the authenticity of her songs in any way" but spoke about "the drawbacks of image for the sake of image," and added "it is popular nowadays to not question an image in front of you, but only label it as 'cool' or 'weird' quickly and then dispose of it."

"If you're going to try to cause drama, at least get the quotes right. I think journalists should also be held accountable for what they say," he wrote.

White blamed NME, saying, "Especially publications like the NME who put whatever words they feel like between two quotation marks and play it off as a quote. Maybe somebody with more lawyers can take them to task, but I'll just use the Internet and Twitter instead."

He adds that artists nowadays are reverting to "polite soundbites" that do not speak anything about their creativity because of the media, "I also think that kind of tabloid drama encourages artists to not express their opinions in the press, and instead give polite soundbites that don't stimulate thought about creativity and the consumption of art in its many guises," said White.

Well, sensationalism has been as old as journalism itself and as MTV said it's an era where only the loudest shouts are heard and rest fades.

White has also congratulated Lady Gaga on her work for gay rights, "Peace to Lady Gaga and I fully congratulate and compliment her on her championing of gay rights issues and the momentum it's given to help create change," he ended.

Previously NME quoted White's interview to Esquire, Dec. 5, where he said, "I don't think she lives it because it's all artifice. It's all image with no meaning behind it. You can't sink your teeth into it. It's a sound bite. It's very of this age, because that's what people want."

White has been busy with the solo LP Blunderbuss, a tour and other things at his Third Man Records boutique in Nashville. 

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