Beyonce aka Mrs. Carter is taking over the music world and showing other artists how to grow their own personal brands as a spokesperson for commerical products. Beyonce not only is launching her "Mrs. Carter Show" world tour today (April 15) in Belgrade, Serbia, but the singer is a high profile spokesperson for various brands including Pepsi and H&M. You probably have already seen the Pepsi commercials featuring Beyonce and Timbaland's "Grown Woman" single in the company's "Live for NOW" campaign. Now Beyonce is featured as the new face of clothing brand H&M's summer swimwear collection.
H&M just released photos of Beyonce wearing their swimsuits and as usual, the diva looks amazing. In the pictures Beyonce is wearing some tropical bikinis including a one piece and two piece. In a press release from H&M, Beyonce said, "I've always liked H&M's focus on fun and affordable fashion. I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements - fire, water, earth and wind."
Beyonce has a busy summer ahead. Fans will likely be seeing the singer in Pepsi commercials, H&M ads, and of course on stage. Beyonce starts her world tour today and will begin her American leg of the tour June 28 in Los Angeles. The singer will be out promoting her yet to be released fifth album titled "Mrs. Carter" according to Rolling Stone. Beyonce has already made plenty of headlines for her controversial new single "Bow Down/I Been On," which likely just the first of a few new hits from the singer. Beyonce will also be headlining the 2013 Made in America Festival taking place in Philadelphia later this summer. Other big acts like Kendrick Lamar, Solange Knowles, Wiz Khalifa, and Mackelmore and Ryan Lewis will also be performing.
Beside Beyonce showing off her post baby body in her new photos with H&M's summer campaign, the mother was also spotted out in Brooklyn recently with her one-year-old daughter Blue Ivy.
You can check out Beyonce's swimsuit photos for H&M here.