Taylor Swift, Harry Styles's ex, is the biggest music star in the world, but she opened a can of worms when she decided to take her music off the free streaming site Spotify.
According to Chief Executive Officer Daniel Ek, the "Shake It Off" singer would've received millions of dollars by having her music on the site and that the notion that she would've given her music away for free is not true.
"At our current size, payouts for a top artist like Taylor Swift — before she pulled her catalog — are on track to exceed $6 million a year, and that's only growing — we expect that number to double again in a year," he wrote on the Spotify website. "Any way you cut it, one thing is clear: We're paying an enormous amount of money to labels and publishers for distribution to artists and songwriters, and significantly more than any other streaming service."
"Here's the thing I really want artists to understand: Our interests are totally aligned with yours," he continued. "We don't use music to drive sales of hardware or software. We use music to get people to pay for music. The more we grow, the more we'll pay you. We're going to be transparent about it all the way through. And we have a big team of your fellow artists here because if you think we haven't done well enough, we want to know, and we want to do better. None of that is ever going to change."
As MStars News reported, the 1989 singer told Yahoo! Music she thinks streaming sites like Spotify are still in their infancy and she values her "art" too much to put it in their hands.
"If I had streamed the new album, it's impossible to try to speculate what would have happened. But all I can say is that music is changing so quickly, and the landscape of the music industry itself is changing so quickly, that everything new, like Spotify, all feels to me a bit like a grand experiment," she said. "And I'm not willing to contribute my life's work to an experiment that I don't feel fairly compensates the writers, producers, artists and creators of this music."
$2B and Counting. We're benefiting artists and driving growth in the music industry: https://t.co/VVhl15ARRH pic.twitter.com/Acb1fSS21F
— Spotify (@Spotify) November 11, 2014
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