Jack White Pays $300,000 for First-Ever Elvis Recording

The first time Elvis Presley walked into a recording studio was on July 18th, 1953. It was at the Memphis Recording Service at 706 Union Avenue, the home of Sam Phillips' legendary Sun Records. It was on that day the legend of Elvis was born. During the session he recording the songs "My Happiness" and "That's When Your Heartache Begin." From there RCA signed Presley to a $40,000 record deal. Those songs will now be surfacing once more as Jack White paid more than $300,000 at an auction to own them. Now that the songs are digitally reissued, he'll be selling them on through his Third Man Records label. Read More »