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That Moment

Our Favorite Moments from One Direction's Goofy 'That Moment' Fragrance Photo Shoot Video

By Staff | Apr 03, 2014 11:21 AM EDT

One Direction may be the biggest boy band in the world, but the young lads that make up this pop group know a thing or two about entrepreneurship. Louis, Zayn, Harry, Niall and Liam have a new fragrance for all of their fans entitled "That Moment." In a funny new film based around the "That Moment" promotional photo shoot, we're introduced to an eccentric photographer, Girolle, that has us on dying with laughter. Read More »

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