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Viva Glam

MAC Replaces Rihanna, Miley Cyrus, Nicki Minaj For New Campaign [VIDEO]

By Elena Lopez | Nov 18, 2014 12:40 PM EST

Want to be the next Rihanna, Nicki Minaj or Miley Cyrus? MAC's looking for six new faces, and it's relying on the Internet to find them! In a new initiative called MACnificent Me, potential campaign stars are asked to submit a few things to MAC's website, including your "Mantra" of 140 characters or less. Contestants are then asked to post their mantra all over social media: Twitter, Instagram, Pinterest, etc. Getting lots of shares or likes won't help get you into the top six, MAC says, but "it will definitely help you grab our attention — which is never a bad thing when it comes time to make our final decisions." The six winners will be shot by a "prestigious fashion photographer" to appear in the fall 2015 ad campaign. How exciting! Check out a promo video clip for the campaign below: Read More »

MAC Collaborates With Nasty Gal On New Collection!

By Elena Lopez | Oct 25, 2014 02:00 PM EDT

MAC has tapped the trendy e-tailer Nasty Gal for a limited edition collection just in time for the upcoming holiday season. WWD reports the collection will stay true to Nasty Gal's vintage vibe with three lipsticks, each $16, that are totally #GirlBoss worthy as well as a fierce, fire engine red nail polish, priced at $12. Read More »

Top 5 Celebrity-Themed Halloween Costumes You Probably Have In Your Closet

By Elena Lopez | Oct 13, 2014 09:49 AM EDT

Magazines like Us Weekly and Seventeen, give us great ideas on cool celebrity-themed costumes. The celebrity world offers lots of creative and funny possibilities. The best part about dressing up like a celebrity is that you probably already own most of the items you'll need. Read More »

Rihanna's New MAC Viva Glam Lipstick & Lipglass Available Now; Nicki Minaj Channels Inner Masculine Side In Menswear Shoot

By Elena Lopez | Oct 06, 2014 10:40 AM EDT

Rihanna's New MAC Viva Glam Lipstick & Lipglass Available Now Read More »

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